Direct Digital Share Price Today
(NASDAQ: DRCT)

Name: Direct Digital Share Price Today (NASDAQ: DRCT) - Direct Digital Stock Price Live Quote | INDmoney
Brand: INDmoney
Rating: 4.7 (371551 reviews)

Direct Digital share price is $1.16 & ₹101.41 as on 8 Feb 2025, 2.30 'hrs' IST

$1.16

▲

0.01

(0.87%)

Market is closed - opens 8 PM, 10 Feb 2025

View live Direct Digital share price in Dollar and Rupees. Guide to invest in Direct Digital stock from India, including Indian investor sentiment. Get details on Indian mutual funds investing in Direct Digital, along with analyst recommendations, forecasts, and comprehensive financials.

Direct Digital share price movements

Today's Low: $1.10
Today's High: $1.17
$1.16
5.17%
Downside
Day's Volatility :5.98%
Upside
0.85%
52 Weeks Low: $0.51
52 Weeks High: $35.88
$1.16
56.02%
Downside
52 Weeks Volatility :98.58%
Upside
96.77%

Direct Digital (DRCT) Returns

Period	Direct Digital Holdings Inc	Index (Russel 2000)
3 Months	-55.73%	0.0%
6 Months	-65.37%	0.0%
1 Year	-91.43%	0.0%
3 Years	-61.33%	-13.5%

Direct Digital (DRCT) Key Statistics

in dollars & INR

Previous Close	$1.15
Open	$1.16
Today's High	$1.17
Today's Low	$1.1
Market Capitalization	$20.1M
Today's Volume	$191.2K
52 Week High	$35.884
52 Week Low	$0.5102
Revenue TTM	$144.6M
EBITDA	$-6.9M
Earnings Per Share (EPS)	$-1.93
Profit Margin	-2.45%
Quarterly Earnings Growth YOY	3.02%
Return On Equity TTM	57.37%

How to invest in Direct Digital Stock (DRCT) from India?

It is very easy for Indian residents to invest directly in Direct Digital from India. Indian investors can open a free US stocks account on the INDmoney app. You can find live prices of the Direct Digital stock in both Indian Rupees (INR) and US Dollars (USD). Search for Direct Digital or DRCT on the INDmoney app and click on Buy or SIP. You can invest by choosing quantities of shares of Direct Digital or rupee/ dollar value or set up a fixed SIP amount to be invested every month or week.

For example: You can easily buy Rs.100 worth of Direct Digital shares which would translate to 0.754 fractional shares of Direct Digital as of today. Learn more about fractional investing.

Indians can now also easily transfer and add money to their US stocks account via the INDmoney app. Invest in US Stocks from India, including recognised companies like Direct Digital, in just a few clicks!

Returns in Direct Digital (DRCT) for Indian investors in Rupees

The Direct Digital stock calculator helps Indian investors calculate returns based on the historical performance of the stock. Just choose your investment amount and duration to get insights and invest more confidently. See stock returns as well as the effect of dollar appreciation over different durations.

Investment Value

₹1,00,000

Direct Digital investment value today

Current value as on today

₹13,899

Returns

₹86,101

(-86.1%)

Returns from Direct Digital Stock

₹91,433 (-91.43%)

Dollar Returns

₹5,331 (+5.33%)

Indian investors sentiment towards Direct Digital (DRCT)

-74.91%

Period: Jan 9, 2025 to Feb 8, 2025. Change in 30 Days versus previous period

Investment in Direct Digital Shares from India has dropped by -74.91% over the past 30 days, indicating reduced transactional activity.

-68%

Period: Jan 9, 2025 to Feb 8, 2025. Change in 30 Days versus previous period

Search interest for Direct Digital Stock from India on INDmoney has decreased by -68% in the last 30 days, reflecting a downward trend in search activity.

Global Institutional Holdings in Direct Digital

Vanguard Group Inc
0.91%
Ameriprise Financial Inc
0.25%
Geode Capital Management, LLC
0.23%
Cresset Asset Management, LLC
0.13%
BlackRock Inc
0.11%
Morgan Stanley - Brokerage Accounts
0.07%

Analyst Recommendation on Direct Digital

Buy

77%Buy

22%Hold

0%Sell

Based on 9 Wall street analysts offering stock ratings for Direct Digital(by analysts ranked 0 to 5 stars)

Based on 9 analyst

Current
1M Ago
3M Ago

Buy

Hold

Sell

Analyst Forecast on Direct Digital Stock (DRCT)

What analysts predicted

Upside of 352.59%

Target:

$5.25

Current:

$1.16

Insights on Direct Digital Stock (Ticker Symbol: DRCT)

Price Movement
In the last 3 months, DRCT stock has moved down by -55.0%
Decreasing Revenue
Revenue is down for the last 5 quarters, 59.47M → 9.07M (in $), with an average decrease of 34.3% per quarter
Decreasing Net Profit
Netprofit is down for the last 2 quarters, -590.0K → -2.69M (in $), with an average decrease of 355.9% per quarter
DRCT vs MGNI (1 yr)
In the last 1 year, Magnite Inc. has given 127.1% return, outperforming this stock by 218.9%
Price to Sales
ForDRCT every $1 of sales, investors are willing to pay $0.0, whereas for Magnite Inc., the investors are paying $4.5 for every $1 of sales.

DRCT Direct Digital Financials in INR & Dollars

	FY19	Y/Y Change
Revenue	$6.3M	-
Net Income	$-883.8K	-
Net Profit Margin	-14.09%	-

	FY20	Y/Y Change
Revenue	$12.5M	↑ 98.97%
Net Income	$-908.2K	↑ 2.76%
Net Profit Margin	-7.28%	↑ 6.81%

	FY21	Y/Y Change
Revenue	$38.1M	↑ 205.64%
Net Income	$-1.5M	↑ 65.95%
Net Profit Margin	-3.95%	↑ 3.33%

	FY22	Y/Y Change
Revenue	$88.0M	↑ 130.85%
Net Income	$2.9M	↓ 293.71%
Net Profit Margin	3.32%	↑ 7.27%

	FY23	Y/Y Change
Revenue	$157.1M	↑ 78.45%
Net Income	$2.0M	↓ 31.97%
Net Profit Margin	1.26%	↓ 2.06%

	FY24	Y/Y Change
Revenue	$157.1M	↑ 0.0%
Net Income	$-2.2M	↓ 210.47%
Net Profit Margin	-1.4%	↓ 2.66%

	Q2 FY23	Q/Q Change
Revenue	$35.4M	↑ 66.82%
Net Income	$1.2M	↓ 189.58%
Net Profit Margin	3.38%	↑ 9.67%

	Q3 FY23	Q/Q Change
Revenue	$59.5M	↑ 67.98%
Net Income	$3.4M	↑ 180.42%
Net Profit Margin	5.63%	↑ 2.25%

	Q4 FY23	Q/Q Change
Revenue	$41.0M	↓ 31.04%
Net Income	$-1.2M	↓ 136.59%
Net Profit Margin	-2.99%	↓ 8.62%

	Q1 FY24	Q/Q Change
Revenue	$22.3M	↓ 45.69%
Net Income	$-775.0K	↓ 36.79%
Net Profit Margin	-3.48%	↓ 0.49%

	Q2 FY24	Q/Q Change
Revenue	$21.9M	↓ 1.89%
Net Income	$-590.0K	↓ 23.87%
Net Profit Margin	-2.7%	↑ 0.78%

	Q3 FY24	Q/Q Change
Revenue	$9.1M	↓ 58.48%
Net Income	$-2.7M	↑ 355.93%
Net Profit Margin	-29.64%	↓ 26.94%

	FY19	Y/Y Change
Profit	$1.7M	-

	FY20	Y/Y Change
Profit	$5.2M	↑ 198.21%

	FY21	Y/Y Change
Profit	$18.4M	↑ 256.3%

	FY22	Y/Y Change
Profit	$28.0M	↑ 51.95%

	FY23	Y/Y Change
Profit	$37.6M	↑ 34.18%

	FY24	Y/Y Change
Profit	$37.6M	↑ 0.0%

	Q2 FY23	Q/Q Change
Profit	$10.1M	↑ 56.58%

	Q3 FY23	Q/Q Change
Profit	$11.8M	↑ 16.68%

	Q4 FY23	Q/Q Change
Profit	$4.0M	↓ 66.27%

	Q1 FY24	Q/Q Change
Profit	$5.0M	↑ 26.08%

	Q2 FY24	Q/Q Change
Profit	$5.9M	↑ 18.67%

	Q3 FY24	Q/Q Change
Profit	$3.5M	↓ 40.75%

	FY19	Y/Y Change
Operating Cash Flow	$210.2K	-
Investing Cash Flow	$-11.0M	-
Financing Cash Flow	$43.0K	-

	FY20	Y/Y Change
Operating Cash Flow	$-574.5K	↓ 373.27%
Investing Cash Flow	$-11.0M	↑ 0.0%
Financing Cash Flow	$12.3M	↑ 28480.92%

	FY21	Y/Y Change
Operating Cash Flow	$3.8M	↓ 752.91%
Investing Cash Flow	$-688.0K	↓ 93.74%
Financing Cash Flow	$-678.7K	↓ 105.52%

	FY22	Y/Y Change
Operating Cash Flow	$2.1M	↓ 43.25%
Investing Cash Flow	$-688.0K	↑ 0.0%
Financing Cash Flow	$-2.1M	↑ 206.12%

	Q2 FY23	Q/Q Change
Operating Cash Flow	$19.6K	↓ 101.54%
Investing Cash Flow	$-88.8K	↑ 84.12%
Financing Cash Flow	$-980.9K	↓ 2.32%

Direct Digital Technicals Summary

Sell

Neutral

Buy

Direct Digital is currently not in a favorable trading position ( SELL ) according to technical analysis indicators.

Direct Digital (DRCT) Vs Peers

Company Name	1 Month	6 Month	1 Year	3 Years	5 Years
Direct Digital Holdings Inc	-29.27%	-65.37%	-91.43%	-61.33%	-61.33%
Criteo Sa	23.07%	-4.77%	42.14%	40.74%	224.54%
Omnicom Group Inc.	2.11%	-10.93%	-3.07%	-2.95%	0.94%
Interpublic Group Of Companies, Inc.	3.19%	-9.9%	-14.2%	-23.6%	18.24%
Magnite Inc.	35.62%	71.14%	119.38%	51.32%	108.57%
Ziff Davis Inc	1.51%	25.02%	-23.57%	-49.63%	-58.16%

Company Name	P/E Ratio	P/B Ratio	PEG Ratio	EPS	ROE	ROA	Div Yield	BVPS
Direct Digital Holdings Inc	23.23	NA	NA	-1.79	0.57	-0.1	NA	0.16
Criteo Sa	24.15	24.15	0.89	4.55	0.1	0.05	NA	19.19
Omnicom Group Inc.	11.38	11.38	1.24	8.46	0.34	0.05	0.03	20.25
Interpublic Group Of Companies, Inc.	13.09	13.09	147.49	2.8	0.22	0.05	0.05	10.0
Magnite Inc.	147.23	147.23	NA	0.76	0.03	0.01	NA	5.14
Ziff Davis Inc	39.41	39.41	0.84	6.72	0.04	0.04	NA	41.0

Company Name	Analyst View	Market Cap	5 Years Return %	PE Ratio	Profit Margin
Direct Digital Holdings Inc	Buy	$20.1M	-61.33%	23.23	-2.45%
Criteo Sa	Buy	$2.5B	224.54%	24.15	5.21%
Omnicom Group Inc.	Buy	$16.7B	0.94%	11.38	9.45%
Interpublic Group Of Companies, Inc.	Buy	$10.3B	18.24%	13.09	8.65%
Magnite Inc.	Buy	$2.7B	108.57%	147.23	2.62%
Ziff Davis Inc	Buy	$2.3B	-58.16%	39.41	4.53%

About Direct Digital

Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. Direct Digital Holdings, Inc. serves various industry verticals, such as travel, education, healthcare, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.

Organization	Direct Digital
Employees	90
CEO	Ms. Kristie MacDonald
Industry	Miscellaneous

Management People of Direct Digital

Name	Title
Mr. Mark D. Walker	CEO, Co-Founder & Chairman
Mr. Keith W. Smith	Co-Founder, President & Director
Ms. Diana P. Diaz	Chief Financial Officer
Ms. Anu Pillai	Chief Technology Officer
Ms. M. Duyen Le CPA	Vice President of People & Culture
Ms. Maria Vilchez Lowrey	Chief Growth Officer
Ms. Kristie MacDonald	Chief Executive Officer of Huddled Masses
Ms. Lashawnda Goffin	Chief Executive Officer of Colossus SSP

Important FAQs about investing in DRCT Stock from India :

What is Direct Digital share price today?

Direct Digital share price today stands at $1.16, Open: $1.16 ; Previous Close: $1.15 ; High: $1.17 ; Low: $1.10 ; 52 Week High: $35.88 ; 52 Week Low: $0.51.

The stock opens at $1.16, after a previous close of $1.15. The stock reached a daily high of $1.17 and a low of $1.10, with a 52-week high of $35.88 and a 52-week low of $0.51.

Can Indians buy Direct Digital shares?

Yes, Indians can invest in the Direct Digital (DRCT) from India.

With INDmoney, you can buy Direct Digital at 0 brokerage. The step-by-step process is as follows:

Open your zero cost US Stocks account and zero balance IND linked savings a/c (this can be done in less than 3 minutes)
Transfer funds to your US Stocks account using your IND linked savings a/c (It takes 24 hours excluding Saturday and Sunday). With INDmoney, you get the best INR USD exchange rates.
Once funds are transferred successfully, you can buy Direct Digital at zero transaction cost.

How can I buy Direct Digital shares from India?

It is very easy to buy Direct Digital from India. With INDmoney, you can open a US stocks account in less than 3 minutes. Transfer funds in 24 hours and buy stocks very easily - that too at 0 brokerage. All this is done at 0 account opening & management fee, 0 brokerages, and at the same time you get the best rupee-US dollar exchange rate.

Can Fractional shares of Direct Digital (DRCT) be purchased?

Yes, you can buy fractional shares of Direct Digital with INDmoney app.

What are the documents required to start investing in Direct Digital stocks?

To start investing in Direct Digital, You will need the following documents:

Proof of Identification (PAN, Aadhaar etc)
Proof of address (Aadhaar, Voter ID etc)

These documents are required as per RBI's guidelines to create your IND linked savings a/c so that you can execute for global fund transfer. The entire process is paperless and can be completed seamlessly.